GTA 6 Will Set 'Creative Benchmarks' For All Entertainment

GTA 6 Will Set 'Creative Benchmarks' For All Entertainment
Take-Two boss Strauss Zelnick had a lot to say during a recent chat with GamesIndustry.biz. He blamed a "softer economy" for a downturn in revenue ever since the company acquired mobile giant Zynga. The buyout has left a $117 million hole in the company's bottom line, but it still remains hopeful for the future. That includes looking forward to the eventual release of Grand Theft Auto 6.
GTA 6 Is Still Believed To Be Several Years Away
GTA 6 Is Still Believed To Be Several Years Away
Zelnick initially spoke about the integration of Zynga into Take-Two, stating, "We feel like this is a great start. The integration is going along well ... The cultures align nicely. We are certainly seeing the effects of the overall economy, which is soft. And I think we see it more on recurrent consumer spending than we do on games."

He went on to speak of mobile games, "In the case of mobile games, you can obviously play for free and spend only if you want to. So it shouldn't surprise anyone that we would see the softer economy reflected in softer mobile sales versus softer console sales."

To pile onto the bad news, Take-Two also announced that its upcoming Marvel game — Midnight Suns — was getting delayed a second time. It should release some time early in 2023. 

However, it was a mixed bag of announcements. Take-Two's financials are looking good, considering NBA 2K22 has sold 12 million copies. GTA 5 has sold an additional 5 million copies, taking its grand total to 170 million. On top of that, GTA Online's audience has doubled since the start of the pandemic. 

And while he didn't have much to offer on development of GTA 6, he did have this to say, "With development of the next entry in the Grand Theft Auto series well underway, the Rockstar Games team is determined to once again set creative benchmarks for the series, our industry, and for all entertainment, just as the label has done with every one of their frontline releases."

When do you think we'll finally see GTA 6?
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