Gamelancer enters multi-quarter engagement with one of North America's largest consumer electronics and networking companies

TORONTO, July 26, 2022 - Gamelancer Gaming Corp. (CSE: GMNG) (OTCQB: WDRGF) (FRA: 64Q) ("Gamelancer" or the "Company"), a mobile-focused entertainment company providing brands access to the global gaming audience through its owned and operated channels, is pleased to announce that it has entered into a multi-quarter engagement with one of North America's largest consumer electronics and networking companies. The mid-six-figure campaign was produced by Gamelancer studios in Vancouver and has been broadcast across the Gamelancer TikTok network since June of this year.

Featuring North America's beat-box champions, Canadian comedian Akeem, and local influencers and artists, the campaign featured headphones, ear buds and smart speakers, which the viewing audience can purchase in-video while watching content on one of Gamelancer's 14 TikTok channels.

"Earlier this year we acquired JoyBox Media, a custom content studio in Vancouver led by Kamar Burke and Sam Park. Rebranded as Gamelancer Studios, we now have full-production studio capabilities which allow us to curate custom productions in-house for our clients. Gamelancer Studio productions are then broadcast across our network of over 29,000,000 followers on TikTok, Instagram & Snapchat. This unique ecosystem where brands can authentically engage with GenZ & Millennials in the US, Canada, the UK and Australia, matched with custom content capabilities, positions Gamelancer as a long-term partner for some of the largest brands in consumer electronics, telcos, banks, insurance companies and any other industries seeking to engage with the 12–35-year-old demographic. As our clients transition their advertising budgets away from summer and toward back-to-school and fall campaigns, Gamelancer Studios is busy working with our recurring client base filming new campaigns. With our TikTok network alone growing by over 90,000 new followers a day, matched with our best-in-class production capabilities, Gamelancer is a partner brands rely on year-round."– Jon Dwyer, Chairman & CEO – Gamelancer Gaming Corp